Nowadays a name is heard a lot on the internet, Podcast. And when this podcast comes in the form of video on YouTube, it is called YouTube Podcast.
Now the question arises, what is YouTube Podcast? And how does one earn from it? So let’s understand everything in easy language.
What is Podcast?
Podcast is a kind of audio show in which people talk on a topic like interview, motivation, education, story, or fun.
Just like radio runs, just like that, but you can listen to it anytime, anywhere like on mobile, laptop or smart TV.
What is YouTube Podcast?
YouTube Podcast is a digital show in which two or more people talk, take interviews or share knowledge on a single topic, and it is uploaded on YouTube in video or audio form.
It is like traditional radio or FM, but the difference is that it can be heard or watched anytime, anywhere, mostly on platforms like YouTube.
Podcast on other platforms
Apart from YouTube, you can also upload your podcast on Facebook, Instagram, Vimeo, Spotify, Apple Podcasts, Google Podcasts, JioSaavn, Amazon Music, Wynk, Gaana, Audible, and many other platforms. This allows your audience to watch and listen on multiple apps, increasing your reach and engagement.
Why Podcast is Famous and Special?
✓ Start without any investment – You can start a podcast with just a phone and internet, no major setup is required.
✓ Wide reach – A single episode can reach millions of people worldwide through platforms like YouTube, Spotify, etc.
✓ High income potential – You can earn more than a regular job, degree or even a small business.
✓ Fame and personal branding – Podcasting builds your identity and makes you a well-known name in your field.
✓ Freedom and flexibility – Work on your terms, talk about what you like and move at your own pace.
How does a YouTube podcast work?
A YouTube podcast usually includes
The host (podcaster)- who runs the show.
The topic – on which the conversation is held.
Guest – experts, celebrities, or common people who have a special experience.
Recording – video or audio is recorded with the help of camera and mic.
Editing – to make the video clean and attractive.
Uploading – the video is uploaded to the YouTube channel.
What can be the topics of YouTube podcast?
✓ Motivation and Life Coaching
✓ Biography / Success Story
✓ Relationship and Mental Health
✓ Business and Startups
✓ Education and Career Guidance
✓ Science and Technology
✓ Political Discussion
✓ Crime and Thriller Stories
✓ Entertainment and Cinema
What is the format?
1. Video podcast
A video podcast consists of a conversation or interview recorded in front of a camera. Viewers can see the host and guests interact, making it more interesting. This is ideal for YouTube, as visuals help build a stronger connection with the audience.
For video podcast platforms – Apart from YouTube, you can also upload video podcasts on platforms like Facebook Video, Instagram (Reels/IGTV), Spotify Video Podcasts, Vimeo, DailyMotion and Twitch.
2. Audio podcast (with image)
This format consists of audio-only content, usually with a still image or logo on the screen. It is easy to produce and yet effective for listeners who prefer to focus on the voice. It works well for storytelling, education, or background listening.
For audio podcast platforms – You can also upload audio podcasts on platforms like Spotify, Apple Podcasts, Google Podcasts, JioSaavn, Amazon Music, Wynk, Gaana, Audible.
What is required to start a YouTube Podcast?
1. Camera and Mic – The quality of video and audio should be good.
2. Laptop/Phone – for editing.
3. Editing Software – like Adobe Premiere Pro, DaVinci Resolve or mobile apps.
4. YouTube Channel – where you will publish the podcast.
5. Logo and Name – for branding.
6. Consistency and Patience – It is important to bring a new episode every week.
How to earn huge money from YouTube Podcast?
If your YouTube Podcast starts doing well, then you can earn money from it in many ways. All the methods given below are understood in easy language:
1. Earning from YouTube Ads (Monetization)
• When your channel completes 1000 subscribers and 4000 hours of watch time, YouTube gives you the facility of monetization.
• After this, ads run on your video, and YouTube gives you a little money for every view.
👉 Earning estimate: You can get ₹3,000 to ₹10,000 for 1 lakh views. It depends on the topic of the video and the audience.
2. Sponsorship and Brand Deals
• If your podcast becomes popular, then companies will ask you to promote their product or brand, and will give you money in return.
• Example: “This episode is sponsored by XYZ brand…”
• You mention that brand in the video.
👉 Earnings A sponsorship can fetch you from ₹5,000 to ₹5 lakhs — depending on the popularity of your channel.
3. Affiliate Marketing
• You can put a link to a product (like Amazon, Flipkart) in the description of your video.
• If someone buys the product from that link, you get a commission.
• Example: “If you want to buy this mic, the link is given in the description.”
👉 The more people buy, the more you earn.
4. By selling merchandise and digital products
• You can sell T-shirts, caps, eBooks, online courses or any digital goods in the name of your podcast.
• Example: “If you want to take my podcast course, the link is in the description.”
👉 You get direct profit on every sale.
5. Membership and Patreon
• You can start a channel membership on YouTube, where viewers can watch special content by paying ₹29, ₹59 or ₹199 every month.
• You can also provide exclusive videos on websites like Patreon.
👉 This system provides regular income from loyal viewers.
6. Event and speaking opportunities
• If you become a well-known podcaster, you may be invited to seminars, colleges, workshops, or interviews.
• Here you are given a fee or reward in exchange for speaking.
👉 This method provides both respect and income.
➡️ If you make a podcast with hard work and dedication, then 6-7 ways of earning from YouTube open up for you.
➡️ In the beginning, the earnings are slow, but as your audience grows, your income also increases manifold
Tips for grow and success
✓ Choose a topic that you like and is useful to others.
✓ Do not compromise on quality (Audio/Video).
✓ Invite guests, their audience will also come to your channel.
✓ Upload regular content every week.
✓ Pay attention to SEO and thumbnails – so that people click.
✓ Interact with viewers – reply to comments.
YouTube Podcast – Great Way
YouTube Podcast is a great way to reach out to the world and also earn good money. If you have a way of speaking, strong thinking and knowledge of a particular topic, then you too can become a good podcaster. It will take some time and hard work in the beginning, but when people start liking your show, then sponsorship, ads and fame will all come automatically.
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