Step 1: What is Blogger and Why Choose It? A Complete Guide for Beginners

In today’s digital generation, blogging has become a powerful tool for news, communication, business, and even making money online. Whether you’re a student, a writer, a business owner, or someone who wants to earn passive income, blogging can open up many avenues for you. But before you get started, you need to choose the right platform. And one of the most beginner-friendly platforms is Blogger. Now you thinking what is blogger?

In this post, we’ll learn what is Blogger, how it works, and why you might choose Blogger over other blogging platforms like WordPress, Medium, or Wix. Especially if you’re just starting out.

What is Blogger?

What is Blogger

Blogger.com is a free blogging platform provided by Google. Launched by Pyra Labs in 1999 and later acquired by Google in 2003, Blogger has become one of the oldest and most trusted blogging services on the Internet. Because it is cheap and free.

Blogger allows users to easily create and manage blogs without any coding or technical skills. It offers a user-friendly interface, integrates with other Google services like Google Drive, Google Photos and AdSense, and offers free hosting with a Blogspot.com subdomain.

• Example of default Blogger URL: yourblogname.blogspot.com

This includes .blogspot.com behind your blog name. Example: www.margretvillain.blogspot.com , www.allexammaterials.blogspot.com

• However, you can also connect a custom domain like: www.yourblogname.com ,

In this there is no blogspot.com behind your blog name. Rather, the blog name given by you comes directly. That is, you are its owner yourself. Example: www.margretvillain.com , www.allexammaterials.com

Why Choose Blogger?

There are many blogging platforms available like WordPress.com, WordPress.org, Medium, Wix, Squarespace and many more. But Blogger still remains a popular choice among beginners. Let’s take a look at some of the main reasons why you can choose Blogger:

1. Completely Free to Use

The biggest advantage of Blogger is that it is completely free.

• No hosting charges – There is no hosting fee, which is the best opportunity for beginners.

• Free templates/themes – You can use free templates and themes. You can download and install them.

• No need to buy a domain unless you want a custom domain.

✓ For anyone who wants to start blogging without investing money, the Blogger platform is a great option.

 2. Easy to Set up and Use

You don’t need any technical knowledge or experience to start a blog on Blogger. If you can use Gmail, you can use Blogger. It’s very easy to set up and use.

Step 1. Sign in with your Google account.

Step 2. Click “Create Blog”.

Step 3. Choose a name and URL.

Step 4. Choose a theme for the blog.

Step 5. And start publishing posts.

✓ After that, within 10 minutes, your blog will be live! Which makes it an easy and very quick start.

3. Powered and Hosted by Google

Since Blogger is a Google product, your blog is hosted on Google’s secure and fast servers. This means:

• Reliable uptime – that runs without interruption.

• Fast loading speed – Posts load faster on Google after induction

• High security – Security remains high so your site is not at risk.

• Integration with Google services like AdSense and Search Console

✓ This reduces performance and hacking concerns, especially for beginners.

4. Easy Google AdSense Integration

What is Blogger

Do you want to make money from your blog? Blogger makes it easy to connect with Google AdSense, which allows you to earn money by displaying ads on your blog. And you can earn money according to your hard work.

Once your blog meets AdSense quality guidelines (unique content, traffic, policies), you can apply for AdSense directly from the Blogger dashboard.

✓ There is no need to install plugins or modify code – just go to settings, click a button (Connect to AdSense) or (Add to AdSense) and your AdSense account is linked.

5. Simple SEO Optimization

Blogger has built-in options to help optimize your blog for search engines:

• Custom meta descriptions – short summary of the post that appears in search

• Search preferences – settings related to how posts appear in search engines

• Labels – tags that categorize posts

• Mobile-friendly themes – design that looks good on mobile

• Fast load times – website loads quickly and doesn’t take long

✓ Although it’s not as advanced as WordPress in terms of SEO tools, it provides everything a beginner needs to index and rank in Google.

6. Mobile-Friendly Themes

What is Blogger

Most Blogger themes are responsive by default, which means your blog will look good on mobile phones, tablets, and desktops and load quickly. This is important today, since more than half of internet traffic comes from mobile devices.

7. Easy Customization

Even though Blogger doesn’t offer as much design flexibility as WordPress, you can still customize:

• Layout – You can easily design a page by dragging and dropping widgets.

• Colors and fonts – You can change the colors and fonts of the website’s text and elements to your liking.

• Background images – You can add a picture of your choice to the website’s background to make the design look attractive.

• Custom HTML/CSS (for advanced users) – Tech-savvy users can add their own codes to the website to further improve the design and functionality.

✓ This allows you to personalize your blog without needing professional web design skills.

8. Built-in Analytics

What is Blogger

Blogger integrates with Google Analytics and Blogger Stats, so you can track:

• Traffic Sources – You can see whether traffic is coming from mobile, tablet or desktop.

• Page Views – You can see how many people viewed each page or post.

• Most Popular Posts – You can see which of your posts were viewed the most.

• Audience Location – You can see which countries your traffic is coming from.

✓ This makes it easy to understand your blog’s performance – helping you grow your audience over time.

9. Secure Platform

Blogger automatically provides HTTPS (SSL) for every blog. HTTPS ensures that all data transferred between your visitors and your blog is encrypted and secure.

✓ No need to buy or install any certificates yourself.

10. Great for beginners

In short: Blogger is ideal for beginners because it takes away the complexity of:

Free web hosting

Easy domain setup

No technical errors

No plugin conflicts

✓ This lets you focus on what matters most: writing content and growing your audience.

Blogger vs WordPress: A Quick Comparison

What is Blogger

When should you choose Blogger?

You should choose Blogger if:

1. You’re a complete beginner

2. You want to create a blog without investing any money

3. You want to try blogging as a hobby or side hustle

4. You’re focused on content, not design or plugins

5. You want to learn how blogging works, SEO and AdSense

✓ Once you’re experienced, you can migrate your blog from Blogger to WordPress.org for more advanced features.

Blogger = Best for Beginners

What is Blogger

Blogger is a great choice for those new to blogging. It’s free, easy, and backed by Google. Which makes it a safe starting point for beginners. While it may not offer as much customization and plugin support as WordPress.org, it’s perfect for learning how blogging works, publishing your thoughts, and even making your first income online.

So if you’re ready to share your thoughts with the world, why not get started with Blogger today?


Do you want help setting to your first blog on Blogger and Complete Setup? Let me know in the comment box, and I will guide you step by step.

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